Tag Archives: Social Media

Sifting through the noise

Posted on April 24, 2016 by Accidental Sommelier

Bringing Order to Chaos There is a lot of social media noise out there.  I follow a lot of people and sometimes find it difficult to break past the noise and get down to what I want.  I have found … Continue reading →

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Millennials and Branding Wine

Posted on April 18, 2016 by Accidental Sommelier

Who Are You Again? Lately, my work with wineries has been focused on how to attract the ever-elusive “Millennial”. It is an important question given that this group  drank just shy of half of the wine consumed in the US last year.  It … Continue reading →

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